Gen Z invents meditation

[Captured] The most surprising victory in packaging design history, a bad friend campaign, Netflix weirdness, party princesses, and more.

Matt Ruby

Nov 14, 2025

Some quickie appetizers…

🎯 The five stages of grief are a mourning routine.

🎯 “Stop2End” would be a great tombstone epitaph.

🎯 Thongs invaded America in the 90s and Cisqo was our Paul Revere.

🎯 Halloween stores should be called bootiques.

🎯 Much of organized religion is an attempt to package ancient wisdom for children.

🎯 Everyone wants you to be authentic – as long as you believe what they believe.

🎯 Men with shaved heads love conspiracy theories which is weird because if there’s anyone who should understand Occam’s Razor...

🎯 At this point, everybody knows suicide hotlines exists. So I wonder if suicidal peope ever get annoyed at those “If you are in crisis, you can call the suicide support hotline...” messages. Like, do they ever think, “Yeah, I know. I’m not dumb, I’m SAD.”

🎯 “Serial-” is used almost exclusively before either monogamist or killer. So if you’re a serial _____, you’re either a “lady killer” or a lady killer.

🎯 90% of our athleisure is worn at the airport. I’d say that’s the most American thing ever, but I’ve been to that fake Eiffel Tower in Vegas.

🎯 It’s amazing how much, back when I was a kid, old people were wrong about everything, yet now that I’m old, young people are wrong about everything.

🎯 Knife to a gun fight? Nah. I keep bringing rationality to a clown car.